Reaching the first page of Google is the dream for most businesses. After all, the position comes with a considerable increase in traffic. On the other hand, getting there is easier said than done. For starters, you should consider hiring SEO Sydney services. They can help you in the implementation of the following tactics.
Keyword Usage
Keywords play a vital role in SEO. You must research and list the most relevant and effective keywords for your site first. Once done, the keywords must be implemented on the site. Start with the URLs. Optimise them and include the keywords. Keywords should also be included in the H1 headings. The meta title and the meta description are the other places where the keywords should be included apart from the content.
Image Optimisation
Optimising the images on your site can be quite useful for ranking higher. You can start by adding and editing the alt tags of the images. Alt tags just define what the image is about so that Google can understand and display them accordingly.
Link Internally
Internal links are simply those links that direct visitors to another section of your site. Apart from helping your users navigate through your site efficiently, internal links can help improve your rank on Google. Internal links are, in fact, vital to your SEO success. It is one of the first things that any good SEO company will examine and improve. After all, internal links help in establishing the hierarchy of the pages in your site.
Build Link Profile
It is not just internal links that you should be paying your attention to. You should also be considering the links to your site from others. Known as inbound links, they are essential to the improvement of your rank. However, not all inbound links are the same. Links from sites with a high domain authority will be better for your site. After all, they improve the domain authority of your own site.
One of the best ways to get such inbound links is to list your site on various online directories. Online directories tend to have a high domain authority which they can pass on to you when you get your site listed. However, you need to remember that the citations must be done correctly. Always check if the name of your business, its address and phone numbers have been entered accurately.
If you are interested in getting your business listed online, check out the following online directories. They are the top directories in Australia and their domain authority has been mentioned alongside.
- True Local: Domain Authority: 61
- Yelp: Domain Authority: 57
- 2 Find Local: Domain Authority: 55
- dLook: Domain Authority: 51
- Hotfrog: Domain Authority: 48
- Street Directory: Domain Authority: 48
- WOMO: Domain Authority: 48
Keep in mind that not all of them are free. Some of them are paid options.
To get the most out of your SEO, consider hiring a SEO Australia company. They will know exactly what you require to get your business achieve a high rank in Google Australia.
Australia’s top Google searches in 2016:
- US Election
- Olympics
- Census
- Euro 2016
- Australian Open 2016
- Pokemon Go
- Donald Trump
- iPhone 7
- David Bowie
- Prince
How to…? (Most Searched)
- How to tie a tie
- How to screenshot on mac
- How to make pancakes
- How to play Pokemon Go
- How to draw
- How to write a cover letter
- How to get rid of pimples
- How to download from YouTube
- How to lose weight fast
- How to write a resume