Google Ads Marketing User Guides How to Save Money and Boost Relevance with Negative Keywords in Google Ads 8 December 2023 / 30 March 2025 by Damjan Savic Negative keywords in Google Ads are terms or phrases that you can set to prevent your ad from being triggered by certain words or phrases. It’s like telling Google Ads, “Hey, if someone searches for these words, I don’t want my ad to show up.” Here’s an example to make it clear. Let’s say you’re […] Read more » Ad Campaign Strategies Cost-Effective Marketing digital marketing google ads Keyword Management Negative Keywords Online Advertising Pay-Per-Click (PPC) Search Engine Marketing (SEM) Target Audience Optimisation
Blog Online Marketing SEO & PPC How to Create Best Ads for Google for Australian Users 21 October 2016 / 1 March 2025 by starconfig New Features in Google Ads – Expanded Text Ads Google Ads has always been an excellent way to reach out to new customers and increase your leads. It can help your business be found by your client’s right when they need it. Executed properly, it can certainly help your business to grow as well. There […] Read more » google ads google adwords