How to Save Money and Boost Relevance with Negative Keywords in Google Ads

Negative keywords in Google Ads are terms or phrases that you can set to prevent your ad from being triggered by certain words or phrases. It’s like telling Google Ads, “Hey, if someone searches for these words, I don’t want my ad to show up.”

Here’s an example to make it clear. Let’s […]

Understanding Google AdWords and How Ads Are Ranked

Getting listed on Google has become a necessity for all organisations hoping to run a successful e-commerce business or maintain a powerful online presence. Since it is not always possible to get good organic rankings through SEO, other techniques become necessary. One of them is the usage of Google AdWords.

AdWords is an excellent advertising platform […]

2018-04-26T19:54:53+10:00 6th March 2017|Tags: , , , |
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